What Parents Should Know About Facebook’s Recent Changes

April 26, 2010

Last week, Facebook announced a number of changes and additions, including an Open Graph protocol and several social plugins that can be used on external websites. For parents, the most important thing to know is that your kids won’t just interact with Facebook through Facebook anymore. Now, you have to worry about what your kid [...]

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5 Graphics that Explain Facebook’s Open Graph

April 22, 2010

I’ve spent the afternoon and evening digging into Facebook’s new social plugins and Open Graph features. The graphics below show my understanding of how these new features work for website owners integrating them. The new social features can be divided into the following categories:

Page engagement
Page interaction
Login/Authentication
Like for Facebook pages
Like for Website pages

Page Engagement
These plugins help site owners [...]

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Partnering to Expand Your Social Media Presence

April 20, 2010

I was working on a client’s social media strategy and building their community engagement map, something I always do as part of my assessment. This particular client’s business involves partnering with other companies. In building their map and strategy, I realized what a potentially rich ecosystem partner relationships can provide any business.
Many businesses require or benefit from deep [...]

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Feature Design Principles for the iPhone, iPad, and Web

April 18, 2010

I’ve designed several websites, am in the process of designing an iPhone application, and in the brainstorming stage for an iPad app. In doing so, I’ve uncovered some principles to guide feature planning, UI design, and business models for each of these very different platforms.
A lot of companies jumping into these mobile and iPad apps are making key mistakes that create a poor user experience [...]

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Why Social Media is a Lot Like Survivor

April 13, 2010

I admit it. I watch Survivor, the television show. I’ve been a fan since season 2. Last week, as I was watching Coach get the boot, it occured to me that social networking communities are a lot like Survivor. And some of the lessons from the show are applicable to participating in a community.
You’ve Gotta [...]

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The Happiest Tweeps are Frequent Clickers

April 11, 2010

Over the course of eight months, I conducted a survey of 336 internet users. My last post described how Twitter Quitters percieve Twitter (as boring). In this one, I highlight my findings on what drives user satisfaction in Twitter.
I asked users to rate their level of agreement with statements such as “Twitter helps me have fun” and [...]

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The Wrong Way to Handle a Rumor

April 5, 2010

My birthday was a couple of weeks ago. Guess what I wanted for my birthday? A Verizon Nexus One. The timing seemed perfect, too, since the Nexus One on Verizon was rumored to be coming March 23rd. To my disappointment and that of thousands of others, the rumor wasn’t true.
Like so many other people, on March [...]

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Twitter Updating Its Home Page

March 30, 2010

I just went to Twitter.com and was surprised to see a brand new home page. I started grabbing some pics. Just as suddenly as it appeared, the page disappeared, and doesn’t seem to be coming up, now. Here’s how it looks:

The tweets in the middle update regularly, and the trending topics stream horizontally. Notice the [...]

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Announcement: Joint Venture with Coherent Interactive

March 29, 2010

If you’re a regular visitor, you may have noticed that my site has a new look. This weekend, I updated it, using Coherent Interactive’s branding. Why? Because, as I’m happy to announce, we have just signed a joint operating agreement between our company, IT DevWorks LLC, and Coherent Interactive.
My husband and I started IT DevWorks in 2007. We founded the [...]

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Protecting Your Child on Facebook–Creating the Account

March 17, 2010

I’ve created Facebook accounts for three of my children. Here are the steps I use to create accounts with privacy settings that ensure my child isn’t easily found nor information about him or her.
To create your account, just go to Facebook.com and fill out the form that appears on the page. You’ll need to make [...]

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