Our Services

Introduction to Social Media for Business

You’ve heard about social media: Twitter, Facebook, LinkedIn, blogging. You know it’s becoming an important channel for businesses. But what is it exactly and how can social networks help your business? Through our presentation, we’ll give you an overview of social media, how businesses are using it, how it can help you, and the basic strategy for using social networks.
1 hr plus Q&A, $95

Is it Time for Twitter? (Consulting)

“Everyone’s on Twitter. We need to be, too, right?!” Not necessarily. The key is, can using Twitter benefit your business? We’ve developed a series of questions to determine whether it really is the right time for your business to use Twitter. We’ll walk you through the various ways your business might use Twitter, ask you specific questions to determine if you’re ready to use it for your desired purpose, and help you decide whether to move forward or not.
1.5 hrs, $135

Get Started on Twitter (Consulting)

We’ll help you come up with a good Twitter handle (your name on Twitter), set up your Twitter account, and create your bio. We’ll create a custom background for you (using your graphics and logo). We’ll introduce you to Twitter with a short training session plus materials you can refer to after we leave. And we’ll provide you with a basic plan for getting to know Twitter and beginning tweeting.
2.5 hrs, $250

Basic Information for Developing a Twitter Strategy

In this training session, we cover the key elements for developing a Twitter strategy. We’ll introduce you to the steps of defining your target customers/audience, with an eye toward proper segmentation; determining their information needs; developing methods for engaging existing customers on Twitter and attracting new customers; defining your content strategy to support attracting and converting customers on your site; and determining information sources, tools, and a schedule for tweeting and updating site content.
3 hrs plus Q&A, $385

Developing a Twitter Strategy (Consulting)

Based on your Twitter goals and target customers, we’ll work with you to develop a complete Twitter strategy. Through working sessions, we’ll help you determine the best way to get started on Twitter and engage your target customers. We’ll help you figure out the information you’ll need to supply and where it will come from. We’ll help you determine who will tweet, what they’ll tweet, which tools to use, and how and what supporting content and materials to develop for your website. By the end of this offering, you’ll have a written Twitter strategy with clear steps and timeframes for growing your follower base and a plan for ongoing tweeting, once you’ve reached your follower goal.
6 hrs, $950

Twitter Training for Split-Work Organizations

For those who have one or a few Twitter accounts and plan to have multiple employees help maintain them by tweeting through the accounts. That is, you’re splitting the Twitter work for your business across your staff. We’ll help you determine which tools you’ll need, set them up, help you come up with a plan for splitting up the Twitter work, and train your staff in Twitter and the tools they’ll be using.
3 hrs, $385

Office User Training

If you have multiple semi-independent agents who are interested in using Twitter for their business, we’ll come into your office and do a Twitter trainings session. This is ideal for real estate agencies, recruiting agencies, financial planning companies and other, similar service organization that have agents or employees with their own customer base. We’ll help your people understand how Twitter can be used to gain more business and customers, teach them how to find a Twitter handle, create an account and biography, and we’ll train them on basic Twitter use. We’ll also leave them with materials and links they can refer to if they have questions or want to go deeper.
3 hrs, $385; to provide personalized attention, the group size is limited to 8

Optimizing Twitter

If you’ve been using Twitter, have your account set up, and understand the basics, but aren’t finding the business benefits you expected, we’ll work with you to optimize your use of Twitter. Based on your goals, we’ll help you determine what you should be tweeting and introduce you to tools and strategies to save time while allowing you to continue to tweet in a way that grows your business.
3 hrs, $385

For more information, contact neicolec at twitterpackage.com.

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