About

I’m a working mother of four (ages nine to fifteen). I have 25 years in the tech industry, working for software or web companies. I have deep experience in a variety of areas: product management, program management, user experience/interaction design, website design, technical writing, and usability testing. I’ve also done some customer support. For the last couple of years, I’ve focused on social media, including conducting research, reporting on the industry, speaking and blogging on social media, and developing and implementing social media strategies.

I’m a strategic thinker who excels at asking the right questions, synthesizing information, and developing a vision and strategy for achieving it. I really enjoy finding the sweet spot where business strategy and goals align with customer requirements.

I blog out of a strong interest in social media and for my own business purposes. I like to do research, look at others’ data, then apply my own experience and intelligence to gain insights and share them with others. I try to be objective, open-minded, and data-driven. While knowing that we all have our biases. I welcome your comments and insights!

You can contact me through Coherent Interactive. You can also leave a comment below, and I’ll get it via this WordPress site.

Thanks!